More Articles from Archive ~ Social Media Strategy

In this second episode of my series interviewing entrepreneurs, I am very excited to present Jay Baer. You probably have heard of him. He’s super smart and does everything with the highest quality and taste. Jay started five multi-million dollar businesses from scratch. He’s an acclaimed keynote speaker, entrepreneur, technology investor, social media and digital […]

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Hi! If you’re new to digital marketing or social media or just to Brian Carter, you ought to take a look at this “required reading” list. These are all still relevant and up to date as of Feb 2014. This post will be continually updated. Things by Brian: . Book: The Like Economy (2nd Edition): […]

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In December 2013, Facebook pages’ organic post views seemed to plummet. Media bemoaned Facebook’s spamming up the newsfeed with ads and breaking unwritten promises to companies using Facebook pages. Companies re-evaluated their budget and strategic commitment Facebook. Some research from Jon Loomer shows this may simply be a measurement error (or weird choice) on Facebook’s […]

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While writing LinkedIn For Business, Brian networked with salespeople and discovered how they did their work in the digital era. One third of that book is devoted to salespeople and the most effective ways for them to use LinkedIn.While working on a Social Media Sales ebook for Citrix, he felt it was time to update […]

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The Like Economy 2nd Edition is out, but here’s why I recommend you wait and buy your copy/copies on September 5th… you could win a $3,500 value Social Media Audit for your company (or for a client, if you’re an agency or consultant). To get 1 entry into our Social Media Audit Sweepstakes (details below), […]

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A strategy I use that works like gangbusters. What do you think? There may never be a perpetual motion machine, and all marketing promotions may be imperfect, but this system helps you get the most out of every marketing dollar. The idea is to be everywhere your prospects are, reminding them of you and bringing […]

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This post is specifically for my audience at Retro Fitness. Here are some slides I thought you’d need to see again later.   Useful Websites: Memegenerator.net Wigflip.com/roflbot CaptionBubble.com Flickr.com/CreativeCommons

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One of the more interesting things I’ve done this year is branch out into social media audits and social media marketing plans. Previously I had already been doing SEO audits and AdWords audits, but I’ve had companies approach me more this year to do either entire digital marketing plans, or social media marketing plans, or […]

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I created this diagram (in the course of a recent post-Penguin SEO audit) to help you understand how to interconnect your social distribution networks while also getting an SEO link benefit. First off, social media is intimidating. Too many sites, too many options, and no idea what to do first. What’s most important? Social Media […]

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