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A strategy I use that works like gangbusters. What do you think?
There may never be a perpetual motion machine, and all marketing promotions may be imperfect, but this system helps you get the most out of every marketing dollar. The idea is to be everywhere your prospects are, reminding them of you and bringing them back to your website as many times as possible.
This post is specifically for my audience at Retro Fitness. Here are some slides I thought you’d need to see again later. Useful Websites: Memegenerator.net Wigflip.com/roflbot CaptionBubble.com Flickr.com/CreativeCommons
One of the more interesting things I’ve done this year is branch out into social media audits and social media marketing plans. Previously I had already been doing SEO audits and AdWords audits, but I’ve had companies approach me more this year to do either entire digital marketing plans, or social media marketing plans, or [...]
I created this diagram (in the course of a recent post-Penguin SEO audit) to help you understand how to interconnect your social distribution networks while also getting an SEO link benefit. First off, social media is intimidating. Too many sites, too many options, and no idea what to do first. What’s most important? Social Media [...]
Anyone who’s stuck on the topic of Social Media ROI has it half-right. Yes, social media should certainly bring you value for all the time and money you throw at it. It should certainly win you customers and sales and revenue. But it doesn’t create sales all alone… it teams up with search engine optimization [...]
This is the first episode of my new podcast with Garrison Wynn. The actual iTunes podcast is coming soon, but you can listen to the first episode through YouTube now. Pretty excited about this- it’s an amalgamation of business how-to and funniness from two business guys who’ve done stand-up comedy. Enjoy and pass it on! [...]
I’ve worked with a number of startups this year, and with medium sized companies launching new products and brands. This, I must say, is an effort fraught with peril. There are many pitfalls along the way. I’ve had to explain this so often that I thought a blog post covering it would help. These points [...]
Can I whine for a sec? I have a hard time reading social media books, because usually I know 85%+ of what’s in them. Usually they’re written to inform people who know zero about it. But this book is smart, fills a gap, and isn’t filled with the same high-falutin clichés you’ve read on social [...]
