More Articles from Archive ~ Internet Marketing Strategy

One of the keys to success working with clients is using the right marketing strategies (or “channels” if you prefer) – the right tool for the job. And I’ve found that not every strategy applies equally to each part of the funnel. The following table helps show how most digital marketing strategies affect prospects in […]

Read full story →

It’s not an infographic, because infographics convey data insights. This is a marketing best-practice strategigraphic that provides a framework for understanding each phase of the sales funnel, including loyalty, the key strategies that drive them and some of the key metrics for each phase. It’s also the best design I’ve ever done, I think. I’m no […]

Read full story →

This post is specifically for my audience at Retro Fitness. Here are some slides I thought you’d need to see again later.   Useful Websites: Memegenerator.net Wigflip.com/roflbot CaptionBubble.com Flickr.com/CreativeCommons

Read full story →

One of the more interesting things I’ve done this year is branch out into social media audits and social media marketing plans. Previously I had already been doing SEO audits and AdWords audits, but I’ve had companies approach me more this year to do either entire digital marketing plans, or social media marketing plans, or […]

Read full story →

“Digital marketing” is the same as “internet marketing”, and includes all of the following: Email Marketing Search Engine Optimization Pay-Per-Click Advertising Social Networking Social Media In my 12 years in Internet marketing, I’ve noticed a problem that won’t go away. With each new opportunity, the same excuses keep people from getting the biggest profits from […]

Read full story →

First, is their name Brian Carter? Just kidding. But I do offer strategy audits, so I should mention that upfront, as a disclaimer. That said, let me tell you the values, level of service and expertise I bring to internet marketing strategy consulting, why I think those are important, and what you might consider when looking for […]

Read full story →