More Articles from Archive ~ Facebook

In December 2013, Facebook pages’ organic post views seemed to plummet. Media bemoaned Facebook’s spamming up the newsfeed with ads and breaking unwritten promises to companies using Facebook pages. Companies re-evaluated their budget and strategic commitment Facebook. Some research from Jon Loomer shows this may simply be a measurement error (or weird choice) on Facebook’s […]

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The Like Economy 2nd Edition is out, but here’s why I recommend you wait and buy your copy/copies on September 5th… you could win a $3,500 value Social Media Audit for your company (or for a client, if you’re an agency or consultant). To get 1 entry into our Social Media Audit Sweepstakes (details below), […]

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A presentation on using Facebook to maximize your impact and to create and grow your Thought Leadership Power, or your company’s. How to improv your credibility and boost your publicity. How to Facebookize your brand for success with Facebook posts. 27 tips for growing your thought leadership. Facebook Traffic + Growing Your Thought Leadership from […]

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It’s not an infographic, because infographics convey data insights. This is a marketing best-practice strategigraphic that provides a framework for understanding each phase of the sales funnel, including loyalty, the key strategies that drive them and some of the key metrics for each phase. It’s also the best design I’ve ever done, I think. I’m no […]

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Still jazzed I got to do this. I keynoted the social media day of Microsoft’s internal search & social training conference. Who did the SEO day keynote? Rand Fishkin. And the first day keynote was Microsoft’s CMO. So I was in great company. Here are the slides, and so this is my latest stuff including […]

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Facebook ads are a powerful, affordable opportunity. They can boost your business and create profits. They work for many businesses: large and small, even freelancers and artists. Make sure your business is getting the most out of them. These 37 tips will help you better understand Facebook advertising, what their best practice use looks like, and how […]

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Doubts about Facebook’s future had been blamed in large part on their lack of mobile revenues. Facebook fixed that in just three months. Pretty impressive. Facebook stock was up 23% after reports on their 3rd quarter showed that mobile was 14% of their ad revenues. Those mobile revenues were 15 times higher than Q2. My comments on […]

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This post is specifically for my audience at Retro Fitness. Here are some slides I thought you’d need to see again later.   Useful Websites: Memegenerator.net Wigflip.com/roflbot CaptionBubble.com Flickr.com/CreativeCommons

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This got me pretty stirred up. I’m excited that SnapRetail put out a rule of thumb, because it’s a great contribution for people who are starting to do content marketing and have no guide. But I think the proportions are all wrong (it seems to be all opinion, rather than based on any case studies […]

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